Creativity

Hello, everyone.  Today, I'm going to talk about how new media foster creativity.

I think that every new media need users' voice/opinions to improve their creativity. Because of users' help, new media have rapidly developed in such a short period.

Twitter is an example to explain how to foster their creativity. 
Twitter started their service with the ability to post 140-character messages. The company has been watching how their users use the service and its observation would be a key to improve their service. Twitter came up Lists and Retweets later on. 

One of my favorite service is @ symbol. It hyperlinks the names and allows users to see the subject's profile page. Other hyperlink service is hash tag # which users can click an see all the other post on a topic. These services allows users to connect other people and receive more information. 

An article also introduces a creativity of new media. Lego started a site, Design by ME, where fans can use Lego design software to create their own models. Even though Lego is not a technological company, they still utilizes new media to improve their service and to satisfy their fans. 

New Media must be sensitive to customers' voice and its reviews will give companies a hint to be more creative and to maintain to engage with their customers.  


Source: http://www.nytimes.com/2009/10/26/technology/internet/26twitter.html